Why Frøya’s verticals are accelerating now
High-growth verticals have something in common: they are pulled forward by necessity, not hype. Even in a selective funding environment, the best companies in these verticals can grow faster than the market — because demand is structural.
PitchBook highlights several AI subsectors with exceptional growth potential toward 2030:
- Healthcare & Biology: AI-driven drug discovery alone is projected to grow from $1.6B to $60B, with diagnostics and radiology scaling rapidly.
- Enterprise AI & Data Infrastructure: AI-native workflows and data platforms are becoming core operating layers, creating $100B+ markets.
- Climate: Datacenter decarbonization is accelerating as AI increases global energy demand.
- Agentic Commerce & Finance: Autonomous AI agents are reshaping payments, identity, and digital transactions.
- Robotics & Automation: From maritime autonomy to agtech, AI is transforming physical industries.
Across these sectors, durable value is being created by teams with deep domain insight, strong data foundations, and long-term product vision.
The next wave is forming
Venture capital returns are shaped by timing as much as by talent. We believe we are entering one of those rare moments where technology, market cycles, and talent dynamics align to create an exceptional window for early-stage investment.
Artificial intelligence is fundamentally rewriting the rules of company building. Generative AI dramatically increases speed, reduces cost, and amplifies creativity. What once required large teams, heavy capital, and long development cycles can now be built by small, highly capable founding teams. This shift is not incremental — it is structural, and it expands who can build venture-scale companies.
At the same time, the venture market is resetting. After a period of correction, early-stage valuations remain attractive, competition is lower, and entry pricing is historically favourable. Capital is beginning to return to the market, signalling the early phase of a new investment cycle. Historically, funds deployed at the start of such cycles have generated the strongest returns.
AI now acts as a powerful equaliser. By lowering technical and capital barriers to entrepreneurship, it enables a new generation of founders to emerge — particularly women and underrepresented operators who historically lacked access to capital, networks, or engineering resources. We are already seeing a surge in high-quality, first-time founders entering the market with strong domain expertise and AI-native leverage.
Frøya Ventures is built for this moment. We combine deep operational, technical, and commercial experience with a gender-lens investment strategy grounded in performance. Through ownership of a female-focused accelerator, we have proprietary access to early-stage talent in Norway, with a model designed to scale across Europe. This gives us early insight, strong selection capability, and the ability to support founders from idea to scale.
In short, the next wave of venture-backed companies is forming now. AI is the catalyst. Capital is returning. Structural inefficiencies remain. And Frøya Ventures is positioned to invest early, with conviction, at the very beginning of a new cycle.
Source:
2026 Artificial Intelligence Outlook: The Great Competition Wars Have Begun – PitchBook

